Objective To examine the impact of e-commerce development on the circulation efficiency of agricultural products, and put forward relevant policy suggestions for promoting agricultural industry and rural economic development. Methods Using the development level of e-commerce and the circulation efficiency of agricultural products as explanatory variables and explained variables of the model, then using Eviews software to conduct the empirical analysis of the impact of e-commerce development on the circulation efficiency of agricultural products in China. Results The development of e-commerce had a very significant promotion effect on the improvement of agricultural product circulation efficiency. There was a significant negative correlation between agricultural product circulation efficiency and capital investment in agricultural product circulation, years of education and industrial structure. There was a significant positive correlation between agricultural product circulation efficiency and e-commerce products, platforms, environmental factors. Conclusion According to the results of empirical research to promote the development of e-commerce through various measures can play an important role in improving the circulation efficiency of agricultural products. Relevant policy suggestions should be proposed in five aspects, including cultivating the main body of agricultural product circulation, advocating technological innovation, improving the quality and service level of agricultural products, strengthening the construction of agricultural product e-commerce platform and improving institutional guarantee.
标题:电子商务发展对我国农产品流通效率影响的实证分析与政策建议
英文标题:Empirical analysis and policy recommendations of the impact of e-commerce development on China's agricultural product circulation efficiency
作者:
王瑾 陕西工业职业技术学院
中文关键词:电子商务,农产品流通效率,实证分析,
英文关键词:e-commerce,circulation efficiency of agricultural products,empirical analysis,